
The Nickelodeon Brand
In my role as a lead designer for MTV Networks Nickelodeon’s brand team, my primary responsibility was to develop and uphold the brand identity and its assets by creating comprehensive guides and templates. Notably, I played a key role in the brand's transformation from the iconic splat to the current word mark.
Over the years I was fortunate to collaborate on a range of creative projects including events, print marketing, packaging, digital experiences, and more.








Nickelodeon brand evolution

ComicCon booth design

Annual upfront event design and presentation

HQ in Times Square, NYC

Teenage Mutant Ninja Turtles style guide

Fanboy & ChumChum style guide

TMNT Retro style guide